Enhancing Opportunities and Growth by Sharing Data While Preserving Privacy in Highly Regulated Markets
The world produces 4.5 quintillion bytes of data a day. According to McKinsey, the cloud computing market is growing to a trillion dollars by 2030. Without question data analytics produces valuable Insights ……and it has become both a strategic and monetary asset.
Data is in high demand and organizations that can collect and curate high-quality data sets can monetize it and/or share it for greater benefits. The resulting analytics and insights contribute greatly to defining products and enhancing current services such as personalized recommendations and/or marketing campaigns. Of course, most of these data sets contain sensitive information that should be protected and kept private to meet data compliance and regulations.